



As a start-up non-profit organization, NAABT, Inc., was looking for a logo that would instill confidence as well as authority because education was one of the objectives in the mission statement. Focusing on one medication, buprenorphine, and having a national reach were also important factors to be taken into consideration. The final logo conveyed all that and more as it became the symbol of a trustworthy organization well received by government agencies, educational institutions and the public alike.

Addiction can be an extremely frightening and isolating time in an afflicted person's life. When developing a name, logo and look for this new peer support website, it had to be inviting, uplifting and positive. All three proved to be everything the client sought and has demonstrated success with attracting thousand of members in a short amount of time.

With alcohol dependence there are myths and rumors abound. This educational website needed a logo that was not intimidating and set it apart from other websites on the same subject. The result is an attractive logo featuring amethyst, the color of addiction recovery, with a very unique look and feel for the addiction space. Non-intimidating, this logo set the tone for the organization and it's mission.

Any business, big or small, needs to quickly convey a product or service with the name and an identity with a logo. This Western Massachusetts service bureau found both in the company name that says what the business is and a logo that is unique and recognizable.

NAABT
Counselor Locator Campaign
Emergency Information Card & Web Page
Feel Normal Subway Ads & Web Page
Addiction Language Literature & Web Page
Pharmacy Counter Display & Request Web Page
Mike's Story - Microsite & Video Conversion
Branding
Alcohol Answers
Tom's Story
Branding
Addiction Survivors
Peer Support Brochure Community Building
Branding
Aetna
Internal Flash Presentation
Color Source
Branding
06.26.2009
Rob Patterson, touring Korn guitarist and fiancé of Carmen Electra, came to Adaptive Strategies looking to redesign his website. The completed project, robpatterson.net was launched today and has already received an overwhelming number of hits.
Adaptive Strategies
P.O. Box 1483
Farmington, CT 06032
Toll Free: 866.350.8285