Problem: How can we match qualified Counselors with potential patients?

Solution: NAABT - Counselor Locator Campaign

Finding the right Counselor for people with addiction disorders sounds pretty "elementary", doesn't it? However, even Sherlock Holmes would find this problematic. Matching the right counselor with the right patient is more than just chance. That's why we created a special program for the National Association of Advocates for Buprenorphine Treatment (NAABT). It is comprised of two elements:

1. Targeting practicing and experienced counselors in order to interest them in joining our national network of specialists who could be recommended to patients anywhere in the country; and
2. Locating patients who need addiction counseling in order to match them up with a counselor not only conveniently located in their geographic area, but also with a style, personality and appropriate experience with similar patients, in order to ensure meaningful communication and far reaching results.

Creative collateral materials, point-of-purchase displays, mailers and other elements have produced excellent results for NAABT. As a direct result of this program, after just two years, the NAABT has developed a national database of 2,000 registered therapists who are serving the needs of past and current patients.