Problem: How can we bring the newest terminology and thinking about addiction to the masses of people still embracing old and tired ideas?

Solution: NAABT - Changing Addiction Language Literature and Web Page

The best way to tell somebody something - is to tell them. Our straightforward approach to conveying the latest terminology, ideas, successes and failures to the public about opioid addiction was the problem that confronted us. People resist change, but, by incorporating the language, slang and nuances of today into the solid and trusted ideas of yesterday, a perfect meld of the old and the new resulted. The literature and website we created for NAABT has opened the eyes of countless people and has begun to change public perception and the breaking of the stereotype.