Problem: What is the best way to make important information available in one convenient location?

Solution: NAABT - Mike's Story Microsite & Video Conversion

Web Design, Web Development & Video Conversion. We created a unique microsite for easy access to NAABT's new public service announcements and short-story videos. All in one handy spot, each installment is called a "webisode". Our job was to create a microsite where visitors could easily watch all of the NAABT public service announcements in one place and also provide access to the longer version of Mike's story in the form of three webisodes. Interrelated, yet stand-alone as well, these "webisodes" have been widely viewed and received, and their impact has been substantial.

Additionally we seeded the webisodes on YouTube, MySpace and as podcasts on iTunes.