Projects: Targeted Direct Mail Postcards

Target-audience direct mail pieces with results-oriented data tracking through the use of unique URLs.

Whether to build a publicly accessible list of medication-assisted treatment counselors, promote the NAABT Patient/Physician Matching System or to announce/advertise a new peer support community, our direct mail campaigns have been successful because we know the targeted audience. Direct mail is the most highly targetable advertising medium. Postcards are a handy, relatively inexpensive way to maintain communication with a targeted database. With a properly culled mailing list, based on readily available and verifiable data, our clients can be assured of little or no waste circulation. Lists can be cleaned and refined easily, making advertising dollars work even harder to produce measurable and significant results. This translates into "More bang for the buck" and improved ROI.